Slow Fashion

Fashion StartUps and GreenWashing! Video Inside !

Fashion Start-Ups are misusing the words ‘Ethical’ and ‘Sustainable’ very irresponsibly these days, and that pisses me off, because it misleads customers, but also undermines the efforts of genuinely Sustainable companies. Watch this before you fall into the GreenWashing trap.


Why choose Modal over Cotton, and brands that use this fibre.

This video explains why Modal is more sustainable than cotton, in spite of being a semi-synthetic fibre.     Companies that are using Modal (These brands use other materials as well, not just Modal) Alternative Amour Vert EcoVibe Apparel Encircled LA Relaxed La Perla Me-Undies Nico Reformation Threads for Thought Madewell As good as this […]